Bausch & Lomb Pure Vision 2: Coffins Brown Coffin

Give a new life to your eyes

Advertising Agency: TBWA\Central Asia & Caucasus
Creative Director / Art Director: Juan Pablo Valencia
Designer: Asem Kiyalova
Illustrator: G. Arevalo
Published: April 2012

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9 comments

Roger Keynes's picture
Roger Keynes
5497 pencils

... with grandpa glasses ;)

Will Think for Salary

the_lizard_king's picture
the_lizard_king
1255 pencils

nice approach

And then GOD said...
Let there be creativity!!!

kleenex's picture
kleenex
22696 pencils

nice idea.

thedesignaddict's picture
thedesignaddict
5202 pencils

Ouch.

pierrelastname's picture
pierrelastname
2869 pencils

good!

DesignDine's picture
DesignDine
1304 pencils

Poshness groping my eyes!

danielchapman's picture
danielchapman
292 pencils

Looking at this ad, and the original is a really good juxtaposition on how 'too much' can weaken an idea.

simpler almost always = stronger.

If I were an ad school instructor, this and the original, would be a part of my curriculum.

saherwafai's picture
saherwafai
114 pencils

NOOOOOOO

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