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Bats

Published/Aired: 
November 2006

Tags

Description: 

Bleeding gums? Paradontax

Client: GlaxoSmithKline, Singapore
Advertising Agency: Grey Global Group, Singapore
Client Service: Jimmy Teo, Cindy Khaw
Creative Directors: Koh Hwee Peng, Justin Lim
Art Directors: Elsa Peck, Koh Hwee Peng, Nick Tan
Copywriter: Justin Lim
Photographer: Photolibrary, Ric Tang/Shutterbug
Retoucher: Evan Lim/Magic Cube

Comments (6)

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Highest Rated

creativelefty's picture
creativelefty
Activity Score 50

forget about whether the idea is good, i think its just a nice refreshing visual way to show off boring 'specialised' toothpaste.

2workitt's picture
2workitt
Activity Score 44

Well, well... feels like everyones trying too hard to be creative. What happend to KISS?

the_ashlands's picture
the_ashlands
Activity Score 1394

i love it when people feel threatened by something they didnt create!!

life_joke's picture
life_joke
Activity Score 103

who ever heard of fruitbats coming after blood? these are absolutely harmless, upside down hanging bats that don't do anybody any harm. but thinking of these creatures and trying to imagine them as vampires is even harder.

the_ashlands's picture
the_ashlands
Activity Score 1394

im no bat expert...but they could be vampire bats right?

the_dejawoo's picture
the_dejawoo
Activity Score 98

I saw a lot of ideas like this in Asia Ad. Fest' last year.

creativelefty's picture
creativelefty
Activity Score 50

forget about whether the idea is good, i think its just a nice refreshing visual way to show off boring 'specialised' toothpaste.

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