Batelco Voice SMS: Bubbles, Lion

I think this could be short-lived genius. Is this saying 'don't wait to see if someone's going to answer, you can *send* a voicemail instead of *leaving* one'? If so, that's a clever service. Kids will immediately jump on it so they don't have to tell their parents directly that they're going to be late. They'll store up a library of these so they can get trashed, then send one of these pre-recorded while sober, and hope their parents won't call them back to say "why didn't you just call me, are you trashed?". And eventually the client will have to provide a blocking service for these pre-recorded alibi SMSs. Which they'll do, because all the while they'll be making money. Great product. Ads are funny too.