Batelco Directory: Hospital

Advertising Agency: FP7/BAH, Bahrain
Creative Director: Fadi Yaish
Art Director: Supparat Thepparat
Agency Integrated producer: Mar Wai May
Photographer: Surachai Puthikulangkura
Illustrators: Surachai Puthikulangkura, Supachai U-Rairat
Producer: Anotai Panmongkol
Production House: Illusion

46 comments

getrich_gg's picture
getrich_gg
50 pencils

inseption?

Marlus Lau's picture
Marlus Lau
1806 pencils

I thought the same, Inception!

everartz's picture
everartz
7611 pencils

holy shoot!!!!
wow... !!

| Everartz |

Ron Burgundy's picture
Ron Burgundy
1636 pencils

Perfect

Quickgun's picture
Quickgun
344 pencils

Brilliant Execution! Supercoolio!

MindDrift's picture
MindDrift
1101 pencils

No. That's a shallow comparison.

Ron Burgundy's picture
Ron Burgundy
1636 pencils

yea, thats the one, oh well, at leased the execution is nice

Prof's picture
Prof
1453 pencils

crazy art + the concept isnt bad.

Quite really.

Miss Hyla's picture
Miss Hyla
4 pencils

Cool art! But sorry, I can not get the concept. What is this product about?

curguy24's picture
curguy24
37 pencils

:O

bagusasik's picture
bagusasik
68 pencils

LOVE IT!!!

imtiyazkhan's picture
imtiyazkhan
49 pencils

Good Idea..Good execution.

khanz

MinistryFilm's picture
MinistryFilm
406 pencils

execution is very nice

tamer samy's picture
tamer samy
683 pencils

awesome..

The Unfulfilled Potential of Dean Cain's picture
The Unfulfilled...
18 pencils

It's missing a Hanz Zimmer soundtrack.

BHRAMMMMMMMMMMMMMMM!
BHRAMMMMMMMMMMMMMMM!

abake's picture
abake
1256 pencils

Very intriguing and a fresh way to sell yellow pages.
Great art direction as well.

luispiter's picture
luispiter
2756 pencils

the art director is good.. congrats

mr.x's picture
mr.x
952 pencils

What is the product? Amazing art direction.

ki's picture
ki
124 pencils

This is blowing my mind… awesome work!!

AdBuzzer's picture
AdBuzzer
1168 pencils

Well, I understand that you may admire the visual, but if it's an ad (and I assume it is supposed to be one) it should also convey some message - a USP or however you wanna call it.
This piece is just nice to look at for a moment but it leaves with no reason to get interested in some Batelco Directory. Where was the copywriter? Sleeping??

PANTONE® 230C's picture
PANTONE® 230C
8 pencils

Fair enough there is no USP... but let's be honest what could be so unique about a directory?
Do you really think it's necessary to still explain the message to the viewer with copy?

everartz's picture
everartz
7611 pencils

ivan was this your agency back in the days?

| Everartz |

ivan's picture
ivan

Yes, I worked there for like 5 years.

Ivan Raszl, admin of AotW

everartz's picture
everartz
7611 pencils

cheerz!

| Everartz |

cracker66's picture
cracker66
163 pencils

bad idea..

Prasad Weerasekara's picture
Prasad Weerasekara
635 pencils

Very good execution. love it.

arke1's picture
arke1
237 pencils

It's some excellent illustration work. Concept is solid enough, execution is top notch. Diggin it!

rakhal's picture
rakhal
141 pencils

Master Execution!

Lazarus's picture
Lazarus
1502 pencils

Not bad.

Glut's picture
Glut
3947 pencils

old idea, nice executed

andyStock's picture
andyStock
666 pencils

Love the visual, I like the idea but I don't love it... not sure why to be honest, I just don't!

greystonemiller's picture
greystonemiller
7 pencils

Perfect. No need for copywriter

BernbachOnRoids's picture
BernbachOnRoids
77 pencils

WOW.... I feel like I'm in a dream!

But I like it.....

A famous man once said..... "Good artists copy. Great artists steal"

And I think the person that did this is a great artist. Not only because it looks good, but because it's relevant.... find what your looking for in these pages.

Maybe Picasso was right!

ziyad_pa's picture
ziyad_pa
105 pencils

WOW! speechless!
the best ad! the execution, the concept.. amazing!

skeMaMen's picture
skeMaMen
428 pencils

It's not the same concept but reminds me on this http://adsoftheworld.com/media/print/johnnie_walker_manuscript_of_insi...

>>> Designed to be signed...

thedesignaddict's picture
thedesignaddict
5370 pencils

Wow. Congrats.

Carlos Aledo's picture
Carlos Aledo
63 pencils

The visual concept and execution are amazing, no doubt. But what is it about? Should I know what is Batelco Directory? Otherwise It make me curious and look for Information about the company

ace85le's picture
ace85le
3939 pencils

Execution is insane. Concept is not bad either.

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

ace85le's picture
ace85le
3939 pencils

Execution is insane. Concept is not bad either.

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

ace85le's picture
ace85le
3939 pencils

Execution is insane. Concept is not bad either.

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

mademoiselle's picture
mademoiselle
11 pencils

Inception!

MEmond's picture
MEmond
18 pencils

I love the art and think the concept is clear without any copy. I do think that a little creative copy or a slogan would bring it home even more though. Something like "cut through the clutter of life" or something to that effect.

abidmg's picture
abidmg
34 pencils

lovely concept and well executed.
although i would have like a hospital board to be seen.

andleeb's picture
andleeb
2 pencils

wow...! superb concept....

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