Barons Brewing: Shemale
Save the males.
Advertising Agency: Jungle Boys Sydney, Australia
Art Director: Simon Johnson
Copywriter: Charlie Cook
Photographer: Toby Burrows
Via: Bestadsontv
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15 Comments
a properly executed pun, nice! the copy is quite good as well.
pun? you mean to say it's a play on savethewhales? if not that, i have no idea what pun is being used.
bingo!
=)
This ad confuses me.
Which one is the "endangered species" then?
Are they simply asking us to save "girly" men like Karl by drinking this beer? Or are they saying to help protect the rest of the male population from going extinct (read: effeminate) in order to position the product as being the "real" men's drink?
SA VETHEMALES.COM.AU
Fire your proofreader.
whatever is this??? :P
this is bad! :P reallly bad.
crap
What's with the 'Reading Festival' wristband. More 'anti-pom' attitude? Bored of these 'we're so manly' homophobic ads.
What?
Awful ad.
Something seems 'off' scale-wise on this she-male. Right? Proportions are sort of messed up?
"Our factories make cosmetics. We sell hope." -M.Factor
http://web.mac.com/ericrice_ad
Was the head photoshopped on?
"Our factories make cosmetics. We sell hope." -M.Factor
http://web.mac.com/ericrice_ad
I DONT GET IT... i don´t know if its because Im an idiot, or if the ad is just imposible to understand.
save him by making him a man by drinking product.
cool.
and yeah what pun?
Almost love the copy. The guy ruins it though. He should be a typical college, frat boy, douche bag complete with popped collar. This guy just looks nerdy. The "shemale" thing goes too far and is just plain mean.