Bardahl: Balloons

Bardahl: Balloons

Advertising Agency: Fischer America, Buenos Aires, Argentina
Creative Director: Fernando Fernández
Art Director: Luciano D'Amelio
Copywriter: Diego Sica
Photographer: Matías Posti
Published: February 2008

Your rating: None Average: 4.5 (11 votes)

Comments

Submitted by inkfromthepen on Tue, 2008-07-22 09:40.

This is just BEAUTIFUL - visually & conceptually. Bang on! Great job guys.

Submitted by xfish on Tue, 2008-07-22 23:12.

lovely...

Submitted by elMarto on Tue, 2008-07-22 10:06.

Great photography !! like it Good job matias !

Submitted by XL on Tue, 2008-07-22 12:27.

Nice! Especially if that balloon motorcycle is real.

Really delivers the product benefit. Well done.

Submitted by special k on Tue, 2008-07-22 12:41.

1000000 cc.

Submitted by TrainRunner on Tue, 2008-07-22 13:54.

great retouching

Submitted by cperry on Tue, 2008-07-22 14:02.

superb photo direction.

Submitted by monicamexico on Tue, 2008-07-22 14:57.

Gorgeous art direction, but the ad falls flat. (Sorry for the pun.) Conceptually it just doesn't make sense.

STRTLRS's picture
Submitted by STRTLRS on Tue, 2008-07-22 19:02.

OUT-FUCKING-STANDING! This works in so many levels...

www.storytellerscreative.com

Submitted by Toro on Tue, 2008-07-22 19:48.

What does this mean??? That my bike becomes light as air? Good advertising is more than a cute picture.

Submitted by sakku79 on Wed, 2008-07-23 00:22.

Toro, do you have the ability of reading?. It is a ballon co.

Submitted by ironcity on Wed, 2008-07-23 10:26.

sakku79, do YOU have the ability of reading? it is NOT a balloon company, it is a product that fills motorcycle tires with air and seals them when they are flat. and this ad makes no sense whatsoever from a conceptual point of view. it was also done in 3D, not photographed.

Submitted by you_are_a_dick on Sat, 2008-07-26 00:24.

Ironcity. You read my mind. sakku79 you're way, way off, the concept is broken and this isn't photography. I just finished laughing about calling out sakku79. Seriously. Tears in my eyes.

Submitted by ManchuChanchu on Wed, 2008-07-23 01:10.

but we've seen stuff like this before. in-fact an entire campaign for durex--remember?

Submitted by bubolino on Wed, 2008-07-23 04:21.

Yes, done before, concept not too strong, and it is not a photograph, it is a 3D model if I'm right.... If it was shot, I don't see a reason why to go through the pain, damn, anyway it looks like an illustration, so why not to illustrate it at the first place...

Submitted by BruceLee on Wed, 2008-07-23 09:02.

I´ve never seen it done. And I know for sure that it's a photograph. In some cases, like this one, an illustration is not as good as a good photograph.

everartz's picture
Submitted by everartz on Wed, 2008-07-23 07:53.

i wanna stand in the middle away from the chanting! the artwork is stunning, but i dont see how to relate it to the product...
--
Everartz

Submitted by philippertl on Wed, 2008-07-23 09:04.

very nice

www.philippertl.co.uk
ILLUSTRATION / DESIGN freelance or permanent

Submitted by ANDRECHE on Fri, 2008-07-25 10:43.

BIEN FISCHER!!!!!!