Advertising Agency: Fischer America, Buenos Aires, Argentina
Creative Director: Fernando Fernández
Art Director: Luciano D'Amelio
Copywriter: Diego Sica
Photographer: Matías Posti
Published: February 2008
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21 Comments
This is just BEAUTIFUL - visually & conceptually. Bang on! Great job guys.
lovely...
Great photography !! like it Good job matias !
Nice! Especially if that balloon motorcycle is real.
Really delivers the product benefit. Well done.
1000000 cc.
great retouching
superb photo direction.
http://www.chrisperryad.com
& http://blog.chrisperryad.com
Gorgeous art direction, but the ad falls flat. (Sorry for the pun.) Conceptually it just doesn't make sense.
OUT-FUCKING-STANDING! This works in so many levels...
www.storytellerscreative.com
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What does this mean??? That my bike becomes light as air? Good advertising is more than a cute picture.
Toro, do you have the ability of reading?. It is a ballon co.
sakku79, do YOU have the ability of reading? it is NOT a balloon company, it is a product that fills motorcycle tires with air and seals them when they are flat. and this ad makes no sense whatsoever from a conceptual point of view. it was also done in 3D, not photographed.
Ironcity. You read my mind. sakku79 you're way, way off, the concept is broken and this isn't photography. I just finished laughing about calling out sakku79. Seriously. Tears in my eyes.
but we've seen stuff like this before. in-fact an entire campaign for durex--remember?
Yes, done before, concept not too strong, and it is not a photograph, it is a 3D model if I'm right.... If it was shot, I don't see a reason why to go through the pain, damn, anyway it looks like an illustration, so why not to illustrate it at the first place...
I´ve never seen it done. And I know for sure that it's a photograph. In some cases, like this one, an illustration is not as good as a good photograph.
i wanna stand in the middle away from the chanting! the artwork is stunning, but i dont see how to relate it to the product...
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Everartz
| Everartz |
very nice
www.philippertl.co.uk
BIEN FISCHER!!!!!!
awesome work!!!!!!!!!!!!!
simply great!
Awesome work!!!