Barclays Corporate: Helping business turn the corner, Factory
Helping business turn the corner
It's important to remain upbeat in a downturn. It's a chance to re-evaluate, reinvigorate and even thrive. At Barclays Corporate, we're helping thousands of businesses prepare for a brighter future.
To find out how we can help, call 0800 014 1921 or visit www.barclaysturningthecorner.com
Advertising Agency: BBH, London, UK
Art Director: Andy Clough
Copywriter: Richard McGrann
Illustrator: Dermot Flynn, ICE9Studio
Typographers: Christopher Chapman, Dominic Grant


11 comments
Nice art work.
this is gorgeous. well done.
love it.
It is really beautiful, but the body copy is hard to read at that angle. Then again, assuming this is in the context of a magazine, it's always nice to engage the user and make them interact with the piece and be active in order to read it (as long as it's not too much work).
The concept isn't mind-blowing, but it is great looking. I'd like to have seen a little more exploration with the body copy, though. There has to be a way to make it a little quicker to read, even in a mag-ad context.
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This campaign is old, isn´t it?
Why is it here?
Great campaign, very welcome after all that Cannes shite.
Its ok. I think its too on the face. But i agree with the rest... Great art direction.
And then GOD said...
Let there be creativity!!!
Loooovely series!
Nice one, congrats!
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Get it? Get it? It's that cliche "helping turn the corner." And there it is . . a corner. Get it? It's a visual of a cliche. Is this really BBH London? This can't be. There is no possible way. BBH London wouldn't be that silly. You jokers, you.
nice idea and nice execution ~ great work!