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Mystery

Agency: 
Published/Aired: 
December 2011
Description: 
Advertising Agency: Ogilvy&Mather, Kyiv, Ukraine
Creative Director: Will Rust
Copywriter: Karolina Galacz
Strategic Planner: Martin Alles
Account Directors: Svetlana Polyakova, Alexandra Savonik
Account Manager: Svetlana Korytko

Comments (5)

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Highest Rated

Kiroux's picture
Kiroux
Activity Score 35

Brilliant campaign. Some people might see it as hard to understand but this ad shows the transparency of the bank, the previous one with the woman's face shows calmness in the face of chaos (like a recession...) and the pipe ad shows that the bank does not try to confuse you with abstract terms but is rather logical and straightforward. Beula.

Roger Keynes's picture
Roger Keynes
Activity Score 5498

No.

The Jobless Writer
Will Think for Salary

baliquez's picture
baliquez
Activity Score 99

Clear, transparent, easy to understand, nothing adventurous - I think the series are perfect for a bank ad.

shahidali's picture
shahidali
Activity Score 4069

LOLLLL.....germans personified or should i say the imageries we have about germans reinforced and in what a nice way. brilliant campaign.

shahid

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Why not extend the faces series as a complete campaign?
Because; along side...Magritte's 'Pipe', not sure... and a made up 'classic' book title, no.

The Jobless Writer
Will Think for Salary

Kiroux's picture
Kiroux
Activity Score 35

Brilliant campaign. Some people might see it as hard to understand but this ad shows the transparency of the bank, the previous one with the woman's face shows calmness in the face of chaos (like a recession...) and the pipe ad shows that the bank does not try to confuse you with abstract terms but is rather logical and straightforward. Beula.

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