Bank Colpatria: Bear
Average: 4 (30 votes)

Online bank statement. More trees.

Advertising Agency: Soul Ade+Toro Bogota, Colombia
Creative President: Nacho Martinez
Creative Directors: Giovanny Saavedra, Checho Sarabia
Art Director: Sergio Becerra
Copywriter: Vladimir silva
Illustrator: Robert paz
Published: June 2010

21 comments

Anonymous Author's picture
1545 pencils
Anonymous Author

Even the model looks ashamed to be appearing in this flimsy execution.

Write a wise saying and your name will live forever – Anonymous.

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www.twitter.com/@anonauth

abake's picture
1164 pencils
abake

So they're shielding their eyes from the sun, yes?
Don't think it's particularly good.

Guest's picture
Guest

It´s a great idea

Roger Keynes's picture
5405 pencils
Roger Keynes

This feels/looks/smells an 'green' claim from the 90's.

Topical use of bear though. (Tipp-Ex viral/Nissan LEAF/US State Lottery/Bundaberg Rum etc etc etc :)

Will Think for Salary

rehpani's picture
312 pencils
rehpani

LA IDEA ES INTERESANTE PORQUE ES SENCILLA Y CLARA
LA EJECUCIÓN TUVO QUE SER DIFERENTE,

EL PLANO ES DEMASIADO CERRADO, TALVEZ SE TENÍA QUE MOSTRAR UN POCO DE ESCENARIO,
SOLO ESTOY OPINANDO

Gi_bo's picture
1379 pencils
Gi_bo

Eso ni le quita ni le pone. El aviso es flojo pero no por el plano cerrado. El estilo de comunicacion es de los 90. El mensaje no es memorable, es un truco viejo y aburrido

GiBo

Miss Copywriter 22's picture
177 pencils
Miss Copywriter 22

how extremely boring

bloomonkey's picture
99 pencils
bloomonkey

Has he just got in his monthly statement and spent too much on the Mrs? lol.

Daft, I like ads that go on about the environment when there is a good cause for it, but this is silly.

"Never try teaching a pig to sing, its a waste of time and annoys the pig" - Robert Heinlein

Guest's picture
Guest
silvi's picture
4172 pencils
silvi

Not great, not bad. A regular ad.

F.Abboud's picture
218 pencils
F.Abboud

What is the message here? Can anyone shed some more light please? Not that I'm interested in these Ads; it's just not comprehensive at all.

bobby666's picture
1434 pencils
bobby666

too forced... too far-fetched... too much

ricklo's picture
16 pencils
ricklo

Bad retouch... Idea is kind of good, but it needs a better execution.

Guest's picture
Guest

Not straight to the point enough..

IRONWORKS's picture
222 pencils
IRONWORKS

i thought the bear need a panadol pill.

Maliha Naseem's picture
20 pencils
Maliha Naseem

That's exactly what I thought too. hahaha

Maliha Naseem

Guest's picture
Guest

So bad idea 4 Colombia

Guest's picture
Guest

ASPIRINA??

CamiloSanchez's picture
30 pencils
CamiloSanchez

hahaha

Guest's picture
Guest

small agency

CamiloSanchez's picture
30 pencils
CamiloSanchez

...why "trees"?