BandSports: Birthday

24/7 Sports Channel
BandSports

Advertising Agency: Ogilvy Brasil, Brazil
Chief Creative Officer: Anselmo Ramos
Creative Director: Fred Saldanha
Art Director: Eduardo Doss
Copywriter: Hugo Veiga
Advertiser's Supervisor: Alexandre Bortolai
Account Manager: Evandro Guimaraes
Account Supervisor: Carolina Vieira
Producer: Antonio Carlos
Art Buyer: Nanci Bonani
Photographer: Getty Images
Media Director: Toco Monteleone
Published: 2011

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6 comments

Boxey's picture
Boxey
8885 pencils

Great!

Hammad S's picture
Hammad S
478 pencils

I notice from the campaign that the guy's want to spend their MEMORABLE moments with the product...it goes beyond just ignoring someone; he's ignoring at special times for the individual.

abdeLooK's picture
abdeLooK
252 pencils

funny.. nice idea

Ed Rapport's picture
Ed Rapport
724 pencils

funny.. very subtle ad. good concept..

Bob.C's picture
Bob.C
1135 pencils

Funny and smart

penny'sworth's picture
penny'sworth
110 pencils

A fresh spin on a good insight. It made me smile. Borders on being a bit too subtle for your 'average' consumer.

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