Advertising Agency: JWT, Sydney, Australia
Executive Creative Directors: Andy Dilallo, Jay Benjamin
Art Directors: Blair Kimber, Adam Fine
Copywriter: Hamish Grieve
Designer: Jeffrey Oley
Photographer: Simon Harsent
Retoucher: Marcus Thyer
Account Service: Peter Bosilkovsky
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20 Comments
nice one!
unusual situation for such a boring product!
Have you ever heard about ghost ads?
Yeah, I Agree (nicoruk).
And even intrepid.
well done!
congrats!
they spent too much time thinking !
www.wordsofbabel.blogspot.com
isn't that the idea?
I know right?
"Make a name, or be defamed"
Doin' it for the points
I've been hearing those idiots yelling "first thought! first thought!"
Now, we've got "too much time spent thinking!"
Can't you people make up your friggin' mind already?!!
Nice visual storytelling here, BTW. Definitely one of the better no-copy ads I've seen lately.
no-copy ad??!?!
i guess "sweatproof" is not a word?
and yes, i'm a copywriter.
excellent ad btw
A product "name" doesn't usually fall under the category of advertising copy. There's no headline, no body copy, not even a tag line, hence no-copy ad.
Peace out!
Nice one.
good execution, one of the better ways to sex up a dull product.
Great mood, location lighting, and isn't completely reliant on fancy retouching.
www.jpmountford.com
www.jpmountford.com
well done. Very nice work
nice. simple to the point idea. thumbs up.
good job
Great job. Who are the creatives?
well-done.. bravo
Very good!God job.
me gusta la rareza de la situacion para este tipo de producto.
[ http://eltubedeyou.blogspot.com ]
wow this rocks!!!
This is great. Way to take a normal everyday product and put it in a situation that definitely is NOT a part of its identity. I love it.