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Flood

Agency Network: 
Published/Aired: 
March 2009
Description: 

Print advertisment created by Y&R, Peru for Banco Financiero, within the category: Finance.

Whatever happens you'll earn 8.5%

Advertising Agency: Y&R Lima, Peru
Regional Creative Director: Guillermo Vega
Creative Director: Paco Torrico
Copywriter: Cesar Godenzi, Jorge Soto
Art Directors: O. Takahashi, Christopher Graham, Mihail Aleksandrov
Planner: Eduardo Grisolle
Account Executive: Marco Barrantes
Agency Executive Producer: Patricia de la Cuba
Retoucher: Raúl Pardo

Comments (18)

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mckeephoto's picture
mckeephoto
Activity Score 83

The artwork on this campaign is really nice. There is a hint of the absurd to keep it from getting too dark/disaster flick. And the concept stands out because of it.

Guest's picture
Guest

I feel this particular artwork is not bordering on the absurd...a couple of generations down the line might see this happen...

shekhar zinge's picture
shekhar zinge
Activity Score 149

Is anyone going to survive to get this

jdog's picture
jdog
Activity Score 58

Very nice especially given it's a retail campaign.

kergu's picture
kergu
Activity Score 6795

Done!!! good artwrok

Guest's picture
Guest

Thanks:)

Raul

Guest's picture
Guest

Por eso los boté a todos....

Flavio

Aphex's picture
Aphex
Activity Score 264

jajajajjajaa

"Si eres buen copy, presiona alt + F4"

the_matrix's picture
the_matrix
Activity Score 4

Yh: the_matrix32003
so much effect ..

Guest's picture
Guest

good art work...

Guest's picture
Guest

panti devuelveme mi trabajo!!!! maldito

Guest's picture
Guest

entonces no hagas estas cosas!!!

Flavio

FernandoFrangi's picture
FernandoFrangi
Activity Score 63

Si el formato para el que creo que esta es Vía Pública, me parece que todo el esfuerzo puesto en la ejecución es un vano ya que no es una gráfica de lectura rápida. Por otro lado las miradas apocalipticas creo que alejan al consumidor de su deseo de comprar/contratar o whatever.
El retocador se lució a pesar de que a mi parecer a la idea le falto una vuelta de rosca más.
Abrazp

Guest's picture
Guest

HOT WORK !

Guest's picture
Guest

Flavio are you from brazil ?

punk's picture
punk
Activity Score 182

Good art.

Done!

Guest's picture
Guest

Dato: Flavio Pantigoso – Director Creativo Ejecutivo

Adivina adivinador... ¿Cuál es la diferencia entre Director Creativo General y Director Creativo Ejecutivo?
El primero ejecuta las malas ideas mientras que el segundo ejecuta los malos creativos.

Nakanaka's picture
Nakanaka
Activity Score 2

la ilustracion esta buenisima!!!

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