Banco AV Villas: Radioactive

Home Loans. Banco AV Villas

Advertising Agency: Sancho BBDO/Bogotá, Colombia
Creative Director: Giovanni Martínez, Hugo Corredor
Group Directors: Mario Gómez
Graphic Design: Norman Tirano
Copywriter: Diego Fernando Forero
Illustrator: Mario Gómez
Photographer: Alfonso Torres
Published: August 2009

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8 comments

Guest's picture
Guest

Very Nice!.
Congrats

Guest's picture
Guest

i dint get it.. explain

Gi_bo's picture
Gi_bo
1385 pencils

Though the artwork is nice, The art direction confuses the idea. Makes a simple idea, something complicated to understand.
Idea: good
A.D.: not so good.

GiBo

Guest's picture
Guest

Makes no sense whatsoever.

Guest's picture
Guest

I'm guessing here. Is it trying to say that there is under your home that you don't want. It's time to get a loan for a new home?????

Guest's picture
Guest

This is the problem.

And the solution??

And the benefit???

Student ad.

Guest's picture
Guest

not really clear. needs some copy.

Guest's picture
Guest

Means what? AV Vilas has many fields with problems and sell it as home loans?

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