Bajaj Miniz CFL: Honeycomb
Bajaj Mini CFL. Fits anywhere.
Advertising Agency: Touchstone Advertising, Mumbai, India
Creative Director: Adi Upadhyay
Art Directors: Adi Upadhyay, Salil Dandekar, Kailash Chaudhari
Copywriter: Adi Upadhyay
Illustrator: Deepak Khapare
Photographer: Vishal Bhosle
Published: February 2012


3 comments
I think its a smart idea but don't know how much the owl ad works. The beehive and termite ones are very clear.
Umm...why would there be a light bulb in a beehive? We use hyperbole to help our creativity shine, but when it is absolutely unreal it ceases to be creative and just becomes a cartoon.
Pera ai gente! 2 estrelas é sacanagem! uma mini lampada onde vocês que eles as coloque!!! aff Grande ideia!