Bahia Government: Seat belt, 1

Drive safely, wear a seat belt.

Advertising Agency: Leiaute, Salvador, Brazil
Creative Directors: Raul Rabelo, Carlinhos Andrade, Rodrigo Soares, Victor Azevedo
Art Directors: Davi Voss, Will Vieira
Copywriters: André Lima, Will Vieira
Illustrator: Davi Voss
Additional credits: Renata Melo, Marcelo Carneiro, Cláudio Freitas, Marcelo Almeida
Editors: Bernardo Badaró, André Lima
Published: May 2014

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7 comments

roberto.fagundees's picture
roberto.fagundees
10 pencils

Bad ideia and bad execution.

guto.campello's picture
guto.campello
13 pencils

Good idea

GG's picture
GG

Nice Execution

Zarathustra's picture
Zarathustra
60 pencils

Nice art, poor copy

Thus spoke

Zarathustra's picture
Zarathustra
60 pencils

Nice art, poor copy

Thus spoke

kleenex's picture
kleenex
26150 pencils

This is the better of the two ads.

Dzsoi's picture
Dzsoi
5269 pencils

As forced as it gets.

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