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Bracelet in white 18 carat gold with carré cut sapphires totalling 5,36 carats. "Camins" Collection.
Advertising Agency: Bassat Ogilvy & Mather, Barcelona, Spain
Creative Directors: Francesc Talamino, Isa Sanchez
Art Director: Francesc Talamino
Copywriter: Isa Sanchez
Photographer: Garrigosa Studio
Published: February 2008
Comments
hey, nice job here. not sure it works as 3 ads since it sorta feels like the same idea with different colored backgrounds, but it's still pretty cool.
agree... it would work if there were more jewels, like ruby and emerald...
but its a nice work...
old idea. teeth whitening. car polish. etc. done. done. done.
and yet, done here so much better. i'm not being sarcastic, but i would challenge you to show me just one example of the ads your talking about when they had the balls NOT to show the product in any fashion like these ads do?
i would love to see another example when they rely solely on the glorious nature of the product, the feeling it gives you, as the message take away, instead of wrapping up the message with a neat little packaged goods shot in the lower right corner of the layout.
Nice screensaver... ops...
Age.
www.propagandopropaganda.blogspot.com
nice work.
This is an “easy” brand impact work. It's OK.
duh!
ha-ha, - applying one filter in photoshop, 3 minutes work!
i don't think so.
yes, my friend. Learn photoshop + KPT plugins or Knoll Light factory.
I may teach you ($1000 bucks per lesson).
If You're using KPT for that kind of effect it can only mean that You cannot teach me anything my friend. Stay well.
I can teach you a lot, just learn - it will be good for your brain! Hope you are ok
yeah right
Now kiss.
____________________________________________________________
"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca
useless.
This is absolute shite. Come on lads, do some culling please.
This device has already been done many times for teeth whitening, and in any case more successfully.
I can imagine a dazzlingly white smile, so I can avoid showing it.
On the contrary, if I was a client selling jewels, I would never pay for an ad that does not even show the product.
Therefore, I suppose this ad is fake.
SHAME ON YOU !
SHAME ON YOU. This idea has already been used many times..
SO BAD. its amazing how desperate need to do creative work overlooks basic communication to the target market. why would any female pay attention to this brand without even a peek at the jewellery.
EXACTLY
EXACTLY
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