These were the posters made for the longest videoke session in the Philippines, Bactidol's 12-Hour Singathon. The posters demonstrate the power of a protected throat by showing what a person can continuously sing through seamless song and artist mashups executed as neon signs, a typographic form reminiscent of the actual event.
Print advertisment created by JWT, Philippines for Bactidol, within the category: Pharmaceutical.
Sing the hits of MISTERMR.BIGSUGARRAYJAYZZTOPSUZARA". Relief from sore throat for up to 12 Hours. Hexetidine Bactidol.
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