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Agency: 
Published/Aired: 
May 2008
Description: 

One click could change your future. Belt up.
Drive safe. Arrive safe.

Advertising Agency: Marketforce, Perth, Australia
Executive Creative Director: Andrew Tinning
Art Directors: Andrew Tinning
Copywriters: Steve Lorimer, Tom Wilson
Retoucher: Madeleine de Pierres
Account Service: Erin Baker, Carrick Robinson, Sharyn Boer
Account Coordinator: Lauren Humphries

Comments (15)

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Highest Rated

D.B.'s picture
D.B.
Activity Score 66

The execution is brilliant! Great series with great impact

the_executioner's picture
the_executioner
Activity Score 93

power

the Pun-isher's picture
the Pun-isher
Activity Score 228

Wow!!!Heavy shit

金合欢's picture
金合欢
Activity Score 64

It's a good idea.

fluffy's picture
fluffy
Activity Score 236

Great idea. I really like these. I would've dropped that first line of copy, because the ad already says it.

elmo141's picture
elmo141
Activity Score 32

genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius genius!

Get-a-Fix's picture
Get-a-Fix
Activity Score 351

Very, very powerful idea! Show stopper indeed!

Saatchi Makak's picture
Saatchi Makak
Activity Score 246

bravo bravo bravo bravo bravo bravo bravo

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

I'd rather it stopped real, ordinary people passing by or flipping through a magazine and have THEM spread the word...

getconnected2001's picture
getconnected2001
Activity Score 987

A bit complicated to understand.
But once understood, the message hits hard.
Good Job!!

If you love indian advertising, do visit
http://indianadsblog.blogspot.com/
Amit Singh

bemfica's picture
bemfica
Activity Score 25

not complicated at all. Mission accomplished! well done

robottttrockkkk's picture
robottttrockkkk
Activity Score 814
m í t i c o's picture
m í t i c o
Activity Score 676

Excepcional trabajo !!
---------------------------------------------
De nada sirve una Gran idea sin una Gran ejecución.
http://artektracho.blogspot.com

Cooky1257's picture
Cooky1257
Activity Score 16

All the accolades from supporters does little to hide
the fact it's the same idea 4 times and x-rays are an advertising cliche.
This is only average work.

liveinaday's picture
liveinaday
Activity Score 61

Brilliant!

D.B.'s picture
D.B.
Activity Score 66

The execution is brilliant! Great series with great impact

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