The Axe Effect
Advertising Agency: Mccann Erickson, Tel Aviv, Israel
VP Creative: Tal Raviv
Creative Directors: Sigal Abudi, Nir Levi
Art Director: Guy Laufer
Producers: Guy Laufer, Maya Kushnir
Graphic Designer: Eli Azarzar
Photography: Photo Azi
Published: December 2009
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21 Comments
i like...
I really like this one.
jej. he vist alguna cosa semblant i les orles estan molt trillades, però està be.
Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com
Terrible..
"Bright ideas bring better results"
Done
Hecho
--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor
Really?
--
brandon
www.brandonknowlden.com
This is a dream client and this is the best you can do? Big fail.
Is this supposed to be an internal agency poster? Why does it say the agency's name on the ad?
Just an ad
they used axe back in 1969???
En 1969 no existía Axe, lo hubieran situado en 2009 XD
Come on guys, it's not that bad. It's not exactly coming from a country considered a powerhouse of international advertising.
I think this is quite good. its funny and fits the target market. well done.
it's not a class apart, but funny
zzzzzzz....
would have worked for a group photo. my logic tells me that the guy was in the room when all the girls got their picture taken. i get the axe effect idea, but it is not really there. funny maybe...logical..not really. plus a little research intro '70' haircuts will kinda show us that the people there were ahead of their time in terms of haircuts. but it probably was a fun "ghost" that they did in the agency then some smart account sold it to axe.
"U think it's perfect?! Press delete and start again!"
Of course this is not logical, this is the funny idea about it! Even girls' photos turn to the Axe-guy picture. Use your imagination.
I am tired of AXE EFECT.
Por cierto, un comentarista ha escrito su opinión en catalán. ¡Buena suerte si pretendes que alguien te entienda!!
:DDD
paletos...
Pretentious f* AD. This su*s.
Don't you spell school with two "o"s instead of two "l"s? ;)
omg how could we all miss that!