On the bed or on the boudoir?
New Axe Day & Axe Night. One is suitable for general audiences. The other one is not.
Print advertisment created by Ponce, Argentina for Axe, within the category: Health.
Executive Creative Directors: Hernan Ponce, Walter Aregger, Hernan Ibarra
Creative Directors: Ricardo Armentano, Analia Rios
Art Director: Pedro Losada
Production Manager: Roberto Carsillo
Account Executives: Nestor Ferreyro, Francisco Odriozola
Copywriter: Antonio De Federico
Photographer: Martin Sigal
Client Services Director: Vanina Rudaeff
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