Advertising Agency: CLM BBDO, France
Executive Creative Directors: Gilles Fichteberg, Jean-François Sacco
Art Director: Victor Mutel
Copywriter: Vincent Cusenier
Head of Art: Sylvie Etchemaite
Post Production: Spark Link
Photography: Getty Images
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9 Comments
i dont understand
www.barcreativo.com
They are using an insight of people who often write text messages while driving but they don´t just put a simple text message but they put a tragic message saying that these could happen to you
They're showing a text (or conversation) that ends with a tragic note as a result of texting or talking. Still feels a bit flat on the execution. Points for not going the cliche blood guts fearmongering route.
I like these ads. Can take 2-3 seconds to get it, but thats okay. Good job!
yeh like these. but using text messages language wud b btr
Awesome !!! Very good job very clever
Love very much. This creatives may have a great potential
Ahah
the series is very good, perhaps art would been better.