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Avena Nestlé: Hope

Avena Nestlé: Hope
Your rating: None Average: 4.3 (7 votes)

The hope of an entire country is what holds its greatest dreams.
Ecuador and Avena Nestle support Emilio Falla on his participation on the Olympic Games Beijing 2008.

Advertising Agency: MAYO DRAFT FCB, Quito, Ecuador
Creative Director / Copywriter: Carlos Serrano
Art Director: Alejandro Muñoz
Other additional credits: Felipe Arcos, Andrés Santos, Sebastián Barrera
Published: August 2008

8 Comments

sneakyhands's picture 1871 pencils
sneakyhands | Wed, 2008-08-20 17:46

looks like a cross between excite bike and mother earth's breast exam. the top and bottom don't seem to match and overall it's a little boring, sorry.

Crisp One's picture 2031 pencils
Crisp One | Wed, 2008-08-20 19:24

yea...imma have to agree.....sorry to add condescending comments Ivan, but this ad sucks. Doesn't seem like they had a clear idea from the beginning

helldog's picture 56 pencils
helldog | Wed, 2008-08-20 19:47

jajaja, ahora que comentan esto, tienen toda la razón.

jajaja,the comments are right.

halfstring's picture 290 pencils
halfstring | Thu, 2008-08-21 04:32

I see a bear in the clouds

kingzeus's picture 260 pencils
kingzeus | Thu, 2008-08-21 05:01

I see mother earth's breast exam in the clouds

"you are valued for your value so be valuable..."

Adaddicted's picture 3417 pencils
Adaddicted | Thu, 2008-08-21 05:02

I cannot bear......... ; (

withalltherespects

Wolf_Kind's picture 20 pencils
Wolf_Kind | Thu, 2008-08-21 16:44

Boring ad, great first line of copy.

" " - Junior Copywriter

" " - Junior Copywriter

lia5583's picture 26 pencils
lia5583 | Sun, 2008-08-31 19:57

lia5583

Me ancanta!!!!!! lo mejor de todo es que es de Ecuador!!!
Los que digan lo contrario son... envidiosos!!

lia5583

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