The italian word "Tarma" means "moth". The copy advice the consumer to
protect her expensive fashion clothes every season, showing a parody of
typical fashion ads.
Print advertisment created by FCB, Italy for Autan, within the category: Fashion.
Tarma Couture fall/winter (spring/summer) collection
If you don't want your fall/winter (spring/summer) collection branded by the
unmistakeable "griffe" of moths, choose Autan 4 Seasons. For a wardrobe that will attract you, not moths.
Case Study: The Story Behind Wrigley's "The Story of Sarah & Juan"Read More
Inside Sesame Workshop’s Global Effort To Make Childhood A Right, Not a PrivilegeRead More
Without Commercials, There’d Be No Muppets: How Jim Henson Used Ads As A Creative LaboratoryRead More
WeTransfer Studios x The Clio Awards: Dream WorkplaceRead More