Autan: Fishing
Here's to another great bite!
Keeps bugs away, gently.
Advertising Agency: Draftfcb, Bucharest, Romania
Creative Director: Dragos Radulescu
Art Director: George Grosescu
Copywriter: Andrei Zabet
Illustrator: George Grosescu
4 Comments
it's gentle on your skin, isn't it?
Yea, maybe that's what they're trying to say.
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"Nihil sub sole novum"
I don't feel like the copy and the images match up... Why would anyone gently want to remove something that's drinking them down like beer?
stupid campaign