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Published/Aired: 
January 2012
Description: 

Print advertisment created by Bondi, Australia for Australian Surfer Sunblock, within the category: Health.

Only protects you from the sun

Advertising Agency: Bondi Advertising, Sydney, Australia
Creative Director / Art Director / Copywriter: Steven Thomson
Copywriter: Scott Wilson
Art Director: Jonas Allen
Agency Producer: Natalie Vrandich
Photographer: Kane Skennar

Comments (16)

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Highest Rated

simonds08's picture
simonds08
Activity Score 598

+1

morse's picture
morse
Activity Score 17660

Love the headline treatment! :)

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture
kleenex
Activity Score 46843

I like it.

Roger Keynes's picture
Roger Keynes
Activity Score 5498

i.e. It's mayonaisse for sharks :)

The Jobless Writer
Will Think for Salary

simonds08's picture
simonds08
Activity Score 598

+1

kagzmainah's picture
kagzmainah
Activity Score 631

+2

Nike Diesel's picture
Nike Diesel
Activity Score 13630

+3

Hadrons's picture
Hadrons
Activity Score 6041

I like the subtle disclaimer "only"....

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture
MicheleVirgilio
Activity Score 2617

I like very much

Lazarus's picture
Lazarus
Activity Score 1536

Not great.

shortleif's picture
shortleif
Activity Score 201

I like it, cool idea and nice execution using "smudged sun lotion"-look for the headline.

ryanscottlum's picture
ryanscottlum
Activity Score 15

dislike the association with sharks. like the headline treatment

Mr_Kiwi's picture
Mr_Kiwi
Activity Score 16

What is it for?

Tripioso's picture
Tripioso
Activity Score 470

Hahahaha. Mayonaisse for Sharks? That was a Good one.

Life's a Trip. Enjoy the Ride!

mertos's picture
mertos
Activity Score 904

no

ankitadv's picture
ankitadv
Activity Score 818

superb ad

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