Audi: Recession

Don’t sweat the recession, outrace it.

Advertising Agency: Pumped, Inc., Miami, USA
Creative Directors: Carlos F. Peña
Art Director: Carlos F. Peña
Copywriter: Jef Loeb
Published: July 2009

13 comments

Guest's picture
Guest

what is zero down??????

alexander_bickov's picture
alexander_bickov
3283 pencils

Nice and smooth editing

Arkadiusz's picture
Arkadiusz
1278 pencils

I don't understand what "The zero down Audi" mean. Do You?

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

yctham's picture
yctham
182 pencils

I don't get it too. As I know, Zero Down is a punk rock band. XD

Keil0r's picture
Keil0r
30 pencils

I think it is something like a 0% credit?

But i'm not shure...

DJVassallo's picture
DJVassallo
243 pencils

Zero down = zero down payment, so you don't have to pay that 20-30-40% of car value at the beginning...
Just like in those old-style autoleasing systems

Arkadiusz's picture
Arkadiusz
1278 pencils

thanks for explanation

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

sirvan's picture
sirvan
29870 pencils

Is that snow it's driving on?

+++

"I love some things, and don't love some other things."

Arkadiusz's picture
Arkadiusz
1278 pencils

In Miami? :)

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

Guest's picture
Guest

Don't think it's snow but could be rain. Actual rain in Miami?

Guest's picture
Guest

This campaign is not very good.

rolling.stone's picture
rolling.stone
2740 pencils

Good Copy, I liked it.

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~ Quite obviously, I have gathered no moss ! ~

20max01's picture
20max01
133 pencils

Really cool copy.

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