Advertisement

Grip, 1

Agency: 
Published/Aired: 
October 2008
Description: 

Quattro. Independent grip. Intelligently applied.

Advertising Agency: BBH London, UK
Executive Creative Director: Nick Gill
Creative Directors: Kevin Stark, Nick Kidney
Art Director: Paul Yull
Copywriter: Ade Birkenshaw

Comments (18)

Log in or register to post comments

Highest Rated

PaMcHugh's picture
PaMcHugh
Activity Score 42

It is eye catching, which I believe was the initial intention, thought provocation is the added bonus.

Ed Mintone's picture
Ed Mintone
Activity Score 585

I like. I like. I like. I like.

luispiter's picture
luispiter
Activity Score 2756
_sai_'s picture
_sai_
Activity Score 32

Cannot understand, who can help to interpret, thanks

EGGO's picture
EGGO
Activity Score 354

I don't get it. And this is nothing compared to the simple silhouette of under the car with the thumbprints for each tire. I like that idea better. This is too...well it's not there. Ok, grip, hands, got it. But I just feel like it didn't go far enough and went into crazy world.

You have to hate advertising in order to truly love it.

whitespace's picture
whitespace
Activity Score 1953

*splat*

Vincent F's picture
Vincent F

grand prix

emoonthemove's picture
emoonthemove
Activity Score 99

A mindproduct of genius/es; way to go BBH London!

Wigo's picture
Wigo
Activity Score 51

respect

Adaddicted's picture
Adaddicted
Activity Score 3435

Clap Clap...

withalltherespects

slip's picture
slip
Activity Score 919

ok these are pretty hot.

*****

SJB

franz d's picture
franz d

Standing ovation.

_f_

the Pun-isher's picture
the Pun-isher
Activity Score 228

Tight

Guest commenter's picture
Guest commenter

Boring

Andy-B's picture
Andy-B
Activity Score 280

WHAT!?

Guest commenter's picture
Guest commenter

Cannot understand

pscs's picture
pscs
Activity Score 440

are you guys stup!d???

they're saying, each hand has different amount of grip at the same time == different amount of grip for each wheel.

quattro = audi's 4 wheel drive system.

p.s. I wouldn't hold a frog like that. and placing it with the ice-cream and the toothpaste (both are something you put in your mouth) are not that appealing.

ashween's picture
ashween

cool

PaMcHugh's picture
PaMcHugh
Activity Score 42

It is eye catching, which I believe was the initial intention, thought provocation is the added bonus.

Advertisement

20% Off Sale at iStock until December 9th 2016