Audi AG: Pars Pro Toto, Differential

Audi AG: Pars Pro Toto, Differential
Average: 7 (3 votes)

One can't see it. One must know it.
Your Audi partner knows your Audi and its workings like no one else. A masterpiece in every detail. That's why you should bring your Audi in for regular inspections only to those with the service quality you can trust — to you Audi Service Centre. Your Audi Partner will provide competent answers to all of your questions — and service that puts you first.
100% Audi. 100% Service.

Advertising Agency: DraftFCB, Hamburg, Germany
Creative Directors: Alexander Gutt, Bill Marbach
Art Director: Andreas Miller
Copywriter: Michael Zimmermann
Photographer: Iver Hansen
Published: September 2006

7 comments

Disco Munky's picture
3924 pencils
Disco Munky

Nette Autoankündigung von den Deutschen.

Bravo.

Doin' it for the points

twelve_noon's picture
617 pencils
twelve_noon

absolutely basic.

Stigset's picture
1460 pencils
Stigset

These are a bit boring in my opinion, and as said above very basic.

addyhoch10's picture
2592 pencils
addyhoch10

this ad may look interesting to audi service staff.
but most drivers are rather interested in the "toto", not the "pars"

if at all, these may work with really spectacular, less technical pictures

Beatboxer's picture
1523 pencils
Beatboxer

a BIT boring, you said?

Umlaut's picture
199 pencils
Umlaut

One must not look at these for long. One must not waste one's time.

kc_brock's picture
703 pencils
kc_brock

this style of a.d. is sooooo overdone in the past couple years.

awesome 3-d modeling though.
where's the c-g credit?