AT&T: Lifesaver

AT&T: Lifesaver

Introducing the nation's first waterproof Android tablet: The Pantech Element

Advertising Agency: Y&R Bravo, Miami, USA
Creative Directors: Carlos Tornell, Héctor Benítez
Art Director: Cristina Serarols
Copywriter: Shaday Silva
Account: Esteban Bird
Published: January 2013

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13 comments

1492 pencils

Siddarth BasavarajMonday, January 7, 2013 - 00:29

haha funny

Love creating ads..

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75 pencils

shadydtMonday, January 7, 2013 - 02:06

#clapclap

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748 pencils

OwolawiMonday, January 7, 2013 - 02:40

I abso-freakin-lutely love it!

< = >

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777 pencils

tazyboyMonday, January 7, 2013 - 03:20

Kool idea.. like it...

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510 pencils

Tero YlitaloMonday, January 7, 2013 - 04:51

Excellent approach, makes you want to find out more. BUT. What to do next? Should I go to a specific campaign site? Or google it? Or visit AT&T?

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5405 pencils

Roger KeynesMonday, January 7, 2013 - 06:50

Anyone else thinking that this is an obvious answer? As in, nowhere else to go... and as a result... unsurprising.

Will Think for Salary

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13048 pencils

Nike DieselTuesday, January 8, 2013 - 11:23

plus they make all kinds of vinyl toys of it now, so I totally agree with you.

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1542 pencils

feysalMonday, January 7, 2013 - 07:44

funny

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90 pencils

celiniMonday, January 7, 2013 - 08:29

Fantástica publicidad gráfica. Enhorabuena.

http://www.illapublicitat.com

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15866 pencils

kleenexMonday, January 7, 2013 - 13:48

Cute ad

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2609 pencils

Klara KozubkovaTuesday, January 8, 2013 - 05:41

It needs a little umpf. Feels very flat.

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656 pencils

philippertlTuesday, January 8, 2013 - 06:57

Sweet! :-)

Please vote for us! http://www.thefwa.com/submissions/ertl-design

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74 pencils

chihirokissSaturday, January 12, 2013 - 02:27

really cute ad. puts a smile on your face. : )

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