Atlantis: Wave

Don't let the weather get you

Advertising Agency: Mullen, Wenham, USA
Chief Creative Officer: Edward Boches
Executive Creative Director: Mark Wenneker
Group Creative Directors: Michael Ancevic, Stephen Mietelski
Copywriter: Karen Schwartz
Art Director: Bo Deng
Digital Retoucher: David Onessimo, Refine Images
Account Service: Stephen Larkin
Art Buying: Tracy Maidment
Print Producer: AJ Hodgson

Published: 
January, 2009

13 comments

john doe's picture
john doe
1571 pencils

weather or water?

pawan nimrani's picture
pawan nimrani
44 pencils

life saver clothes!!!!!!!!!!!!!!11

Guest's picture
Guest

I sail open sea and I can tell you that this image is so wrong and so disturbing in so many ways.

It doesn't make me wanna buy the clothes - no way!

Guest's picture
Guest

what a nice ad mind blowing.
roshan somi

Guest's picture
Guest

I think that's nice. It's a particular way to sell clothes. Very good copy and art direction too.

fotdot's picture
fotdot
673 pencils

Like the imagery, but I'm sure if the concept is correct. I believe if the clouds were jaw shaped it would make the point clearer. Agree with John Doe.

Guest's picture
Guest

hooray. more "stuff that looks like other stuff" D minus

Guest's picture
Guest

mmmm dont like the copy...maybe: The weather can be danger..

slip's picture
slip
919 pencils

Copy is uber lame.

SJB

Guest's picture
Guest

the boat is too small for the photo...

Guest's picture
Guest

I would get slapped with this idea.

alnore's picture
alnore
212 pencils
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