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Agency: 
Published/Aired: 
January 2009
Description: 

Don't let the weather get you

Advertising Agency: Mullen, Wenham, USA
Chief Creative Officer: Edward Boches
Executive Creative Director: Mark Wenneker
Group Creative Directors: Michael Ancevic, Stephen Mietelski
Copywriter: Karen Schwartz
Art Director: Bo Deng
Digital Retoucher: David Onessimo, Refine Images
Account Service: Stephen Larkin
Art Buying: Tracy Maidment
Print Producer: AJ Hodgson

Comments (13)

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Highest Rated

alnore's picture
alnore
Activity Score 212
john doe's picture
john doe
Activity Score 1571

weather or water?

pawan nimrani's picture
pawan nimrani
Activity Score 44

life saver clothes!!!!!!!!!!!!!!11

Guest's picture
Guest

I sail open sea and I can tell you that this image is so wrong and so disturbing in so many ways.

It doesn't make me wanna buy the clothes - no way!

Guest's picture
Guest

what a nice ad mind blowing.
roshan somi

Guest's picture
Guest

I think that's nice. It's a particular way to sell clothes. Very good copy and art direction too.

fotdot's picture
fotdot
Activity Score 673

Like the imagery, but I'm sure if the concept is correct. I believe if the clouds were jaw shaped it would make the point clearer. Agree with John Doe.

Guest's picture
Guest

hooray. more "stuff that looks like other stuff" D minus

missed my turn's picture
missed my turn
Activity Score 426

weakness.

Guest's picture
Guest

mmmm dont like the copy...maybe: The weather can be danger..

slip's picture
slip
Activity Score 919

Copy is uber lame.

SJB

Guest's picture
Guest

the boat is too small for the photo...

Guest's picture
Guest

I would get slapped with this idea.

alnore's picture
alnore
Activity Score 212
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