Association François-Xavier Bagnoud: Coffee

A tiny fraction of your expenses could send a child to school.

Advertising Agency: Publicis Conseil, France
Chief Creative Officer: Olivier Altmann
Creative Directors: Gérald Schmite, Nicolas Schmitt
Copywriters: Sergio Alonso, Sebastian Piacentini
Art Directors: Sebastian Piacentini, Sergio Alonso
Account Manager: Thomas Marion
Photographer: Philippe Martineau
Media Plan: Presse


monoliz's picture
1326 pencils

hm, ok.

billbernbach's picture
242 pencils

instead give for the children you spent 5 € making this ad

Planner Joe's picture
Planner Joe
17 pencils

Well you , on the other hand, should spend a few bucks on english lessons.

billbernbach's picture
242 pencils

Ok, Can you send me € 5 to start English classes?

Bill Me Now's picture
Bill Me Now
166 pencils

Looks to be much more than a tiny fraction, and also a bit of a disconnect. Possibly better to have used a punch-card that many food establishments offer (ex: buy 10 pizzas, get the 11th one free), and have the negative space of the "punch" as your child shape.

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