Association For Smoker Awareness, World No Tabacco Day: Calendar

Today is the World No Tobacco Day.
But it shouldn't just be today.

Advertising Agency: Neogama/BBH, Brazil
Art Director: Daniel Leitão
Copywriter: Silvio Amorim
Creative Directors: Márcio Ribas, Wilson Mateos
Executive Creative Director: Alexandre Gama
Art Buyer: Mariah Bayeux
Photography: Shutterstock
Digital Retouch: Alexandre Correa
Artwork: Edgar Lopes
Producers: Daniel Terlizzi, Kiyoshi Takahashi
Account Managers: Luiz Tosi, Andreia Tecchio
Advertiser's Supervisor: Mário Albanese, Luiz Carlos Martins Mônaco

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14 comments

Guest's picture
Guest

Love it!

JamaisVu's picture
JamaisVu
410 pencils

Very good ad and retouching.

silvi's picture
silvi
4172 pencils

COOL

Yarp's picture
Yarp
387 pencils

Nice. Could be a cool outdoor piece as well...if they could make it spew smoke all day.

bknowlden's picture
bknowlden
3647 pencils

If you wanna pull in some metal, make this bitch a real calendar complete with burnt dates like the retouching above...

Shadow Ops's picture
Shadow Ops
150 pencils

Hey...what are we gonna do when its no cell phone day or beef day and no onion day...or what about NO FARMER day. Sure its bad for you...I used to smoke but campaigns like this are the gateway drug to attack farmers and other industries that actually give people jobs and livelihoods. I get the ethical dilemma, selling things that are harmful to the bodies and profiting from it. Maybe I'm just over the topic. Does anybody even smoke any more? You can't smoke for shit and enjoy it anywhere on the east coast any more. Perhaps we've already slain the beast.

Let's keep advertising fun

Shadow Ops's picture
Shadow Ops
150 pencils

Plus this ad is flawed because the guy that keeps putting out the cigarette keeps lighting up another and smokes all month long...or is it the whole WORLD metahporically...whoooaaaaa

Let's keep advertising fun

ScottaY's picture
ScottaY
36 pencils

^ Logic Fail.

Guest's picture
Guest

Great!!!

Zulu-1's picture
Zulu-1
130 pencils

Awesome!

Guest's picture
Guest

very nice ad

Sushi lover's picture
Sushi lover
905 pencils

not convincing me, even I am not a smoker.

Dream needs to be big!

Guest's picture
Guest

what a copycat!

Mistiko's picture
Mistiko
68 pencils

Cool!!!

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