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Association against poverty in Belgium: Coat

Association against poverty in Belgium: Coat
Your rating: None Average: 3.8 (61 votes)

People who have less than 777 euros a month can't afford to follow the latest fashion trends. And in our society people are often excluded because off their appearance. The Flemish Network of associations for the poor is doing everything possible to raise the minimum w age. Visit www.vlaams-netwerk-armoede.be for more information.

Advertising Agency: VVL BBDO, Belgium
Creative Directors: Jan Baert, Jan Dejonghe
Art Director: Henry Verstraete
Copywriter: Sam De Win
Typographer: Christophe Malotaux
Published: December 2007

11 Comments

everartz's picture 7590 pencils
everartz | Wed, 2007-12-26 05:32

not good...
--
Everartz

| Everartz |

Belgian's picture 12 pencils
Belgian | Wed, 2007-12-26 05:52

Really good, keep on the good work VVL

ivan's picture
ivan | Wed, 2007-12-26 06:08

It's amazing that ppl are struggling to live on EURO 777. In Hungary you can live well on that money. :)

thirty6chambers's picture 1472 pencils
thirty6chambers | Wed, 2007-12-26 06:13

what?! who cares about being on the forefront of fashion trends if you're really poor? Is a moderately priced t-shirt going to ostracize you from society if it's not an expensive designer brand or something?

cp's picture 354 pencils
cp | Wed, 2007-12-26 06:16

PU*SY from afar

enigma's picture 77 pencils
enigma | Wed, 2007-12-26 07:53

what???

butwhatdoiknow's picture 36 pencils
butwhatdoiknow | Wed, 2007-12-26 08:03

trying to raise the minimum wage is good,
but for the sake of keeping trendy?

juliangray's picture 1003 pencils
juliangray | Wed, 2007-12-26 09:56

i know.. its a terrible message.

we will race minimun wage so you can enjoy the power of the red tags!

Tincho's picture 1099 pencils
Tincho | Wed, 2007-12-26 10:51

Strange ad, strange message.

monicamexico's picture 832 pencils
monicamexico | Wed, 2007-12-26 14:58

Boring. And there's no call to action - it's simply chest-beating for the mentioned company.

elmikel's picture 1153 pencils
elmikel | Thu, 2007-12-27 16:08

completely wrong message

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