Aspirin: Traffic
Advertising Agency: BBDO Jakarta, Indonesia
Creative Director / Copywriter: Didit Indra
Art Director: Yudi Ciputra
Illustrator: Denny Kurniawan
Published: July 2007
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10 Comments
This is very nice! Like AD.
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Ads of the month contenders. Great.
it was already done better.
http://www.ccsp.com.br/busca/busca.php?SearchArea=novo&t=macena&p=3#nav
i dont like to say it had been done... but this was on cannes 2006's short list
old idea.
Ive just loked at "obladis" link and im afraid it was done.
I like Aspirin ones the most anyway.
sorry guys but I confirm what Obladis said :-(
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i dont understand, they are showing the problem but not the solution.
That's what I was thinking. Love the art direction but they don't deliver a benefit. Very impactful. I'm a student so I'm still learning - aren't we supposed to be communicating why people should buy the brand?
I like it! Looks like a Paula Scher inspired ad!