Aspirin: Pain

Advertising School: Sectionpub, Mons, Belgium
Art Director / Copywriter: Quentin Watelet

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30 comments

Guest commenter's picture
Guest commenter

strange,,,.....

Guest commenter's picture
Guest commenter

i like

entropiamonamour's picture
entropiamonamour
65 pencils

School stuff.

Ed Mintone's picture
Ed Mintone
585 pencils

Nice catch

kgeiger's picture
kgeiger
7016 pencils

I agree.

SKiZio's picture
SKiZio
15 pencils

Great school stuff!!

Guest commenter's picture
Guest commenter

great one!

SeanMartin's picture
SeanMartin

Okay. It took a few seconds to realize you were just re-arranging the letters to form the headline -- and were I just a casual viewer looking at this in a magazine, I wouldnt have bothered. The concept is there, but the execution is too dense and over-styled.

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No, I am not a media buyer.

Tina Dev's picture
Tina Dev
60 pencils

inat

Thanks, I did'nt make out the anagram.

Guest commenter's picture
Guest commenter

Shouldn't you change your name to God of Advertising?

I think that we all would love to see your amazing work so that we can praise you like you rightfully deserve.

Tina Dev's picture
Tina Dev
60 pencils

inat
I agree. But goodness grace be a little too wary of showering praises. I have my doubts that SM is too conceited.
Vanity comes before a fall. Let it not happen.

Renan Correa's picture
Renan Correa
186 pencils

No.
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www.correa.carbonmade.com

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www.cargocollective.com/renancorrea

corre's picture
corre
196 pencils

it's true that it might take time for some to figure out the idea and that most won't be bothered.
but, having figured it out, I quite dig it. and plus, that makes me feel smart. who doesn't like ads that make viewers feel good about themselves?

Renan Correa's picture
Renan Correa
186 pencils

This ad is very, very good...but obly for his copywriter.
For me, as a reader, make me think: "ok, they figured out that their letter could be this phrase...ok."
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www.correa.carbonmade.com

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www.cargocollective.com/renancorrea

sneakyhands's picture
sneakyhands
1857 pencils

i don't think that this anagram is interesting enough for this to work. also, drawing the lines to solve it feels like its hand feeding the audience too much. maybe it's needed, but they might appreciate a chance to figure it out. also, for some reason i want to say 'tidy up your head' instead of the current line, but that has the connotation that the consumer is dirty minded. this is good thinking, but you're not there yet. i'd keep the tag, but try to get away from anagrams for a while and maybe something will hit you.

Guest commenter's picture
Guest commenter

Ok my resolve here would be to apply it to the connection you've made to avoid the contrived factor; have a waiter offering a tray up to an unhappy seated customer where the aspirin powder forms the lines as well as letters. I'm afraid to say that that will still leave you with not much more than a competent piece. My guess is you spent too much time trying to get into the space of cryptic twists. Look at insights, then stylize your art direction to re-inforce the thought:)

D. Droga.

STRTLRS's picture
STRTLRS
1607 pencils

What the *#%! did you just say?

www.storytellerscreative.com

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I think, therefore... yeah.

Guest's picture
Guest

He said he's an idiot no-talent hack ass-clown.

whitespace's picture
whitespace
1953 pencils

Wow.

STRTLRS's picture
STRTLRS
1607 pencils

This is just too forced and honestly not very pleasing to the eye. Shame on you Mr. Art Director for adding drop shadows to strokes. That's a no no.

www.storytellerscreative.com

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I think, therefore... yeah.

Guest commenter's picture
Guest commenter

superb!!!

whitewhite's picture
whitewhite
253 pencils

good work dear. Applause to copywriter

JORDI's picture
JORDI
96 pencils

Interesante, aunque no hace falta ser tan cutre pegando las letras. Y con el papel tan amarillo da un aire bastante sucio que no le conviene en nada al producto.

miko1aj's picture
miko1aj
3097 pencils

great work. It's definitely NOT usual school thing.
clap clap.

ahpitt's picture
ahpitt
342 pencils

Yes, I can feel the pain.

Guest commenter's picture
Guest commenter

not one comment on the poor type choice for "tidy your head up"? Khaki should be thrown into the ocean with comic sans. this ad is just grunge for the sake of grunge, i dont get the connection other than the art director drawing lines for me, its too forced.

carljoshua's picture
carljoshua
7 pencils

clever

capywriter's picture
capywriter
5511 pencils

good idea, I saw it immediately. Nice one!

des4graphic's picture
des4graphic
282 pencils

Its nice

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\\Graphic in every where.... look around you!\\

Dreaming's picture
Dreaming
50 pencils

school stuff,,,,,,.................!bt nice arrange

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