Aspirin: Dominate the pain, 2

Advertising Agency: IRAM, Mons, Belgium
Art Director / Illustrator: Frédéric Zouag
Copywriter: Nicolas Gaspart
Published: November 2008

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Guest commenter's picture
Guest commenter

I don't get it. Someone please explain.

ackattak's picture
396 pencils

This looks more like "submitting to the pain" instead of dominating it. Unless they're trying to show the before instead of the after?

Guest commenter's picture
Guest commenter

The pain killer chained up the construction guy, who operates the jackhammer, thus the painkiller stopped the "jackhammer" pain.

CR_AD's picture
413 pencils

i like the illustration !

Guest commenter's picture
Guest commenter

nice school work

Javier Ramírez's picture
Javier Ramírez
1245 pencils

q mal layout, la idea no la entiendo

Chief Creative Director Nexus BBDO

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