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Published/Aired: 
April 2013
Description: 

When you spend all those hours watching the most popular tv series in history, it's not just its cast that ends up lost.
Save a book. Read a book.
"Moby Dick" Herman Melville 1851

Advertising Agency: Grey, Spain
Executive Creative Director: Antonio Montero
Creative Directors: Fernando Riveros, Matías López Navajas
Copywriter: Matías López Navajas
Art Director: Fernando Riveros, Alejandro De Antonio, Jose Carlos Gomez
Illustrator: Ricardo Salamanca
Art Buyer: Mayte Carabias
Account Supervisor: Mercedes Ruiz

Comments (5)

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Highest Rated

Oriem's picture
Oriem
Activity Score 84

Genial, aunque sea un trucho. Increíble trabajo de R. Salamanca.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

So heavy... can do this for charity, not for books. Suppose it's made for award shows, not really to save books.

GrumpyArtDirector's picture
GrumpyArtDirector
Activity Score 858

It's really a shame to see all this time, effort and money wasted for the mere purpose of snatching a couple of awards. Plus, there's nothing more obnoxious than ads telling you what to do with your free time.

PS: I read Moby Dick AND watched all six seasons of Lost.

chicagohour's picture
chicagohour
Activity Score 384

I wonder can it actually save anything...

Hmmmmm

kleenex's picture
kleenex
Activity Score 43397

not a bad idea at all.

Oriem's picture
Oriem
Activity Score 84

Genial, aunque sea un trucho. Increíble trabajo de R. Salamanca.

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