PRESENTSFashion

19 comments

truecopy's picture
truecopy
400 pencils

Not bad. Gives out the messsage right.

"Sex sells. Truth even better." - A friend

balaazs's picture
balaazs
66 pencils

coool
really cool

whitespace's picture
whitespace
1953 pencils

Nice.

I wouldn't be in 10 metres of the vase though.

Desi's picture
Desi
1052 pencils

Not bad.

slim's picture
slim
1047 pencils

Creative, interesting visual, clear message. Well done.

Vibe's picture
Vibe
230 pencils

pretty interesting

copycomoelcopi's picture
copycomoelcopi
822 pencils

just OK

ellehcimeo's picture
ellehcimeo
3522 pencils

Pretty sure that if you filled that box tightly with anything it would prevent the vase from breaking.
Maybe if they chose a smaller vase and fit it inside the shoe I'd be more convinced. Nice idea though.

Oren's picture
Oren
91 pencils

From first look i understood that the shoes was smuggled in the crate...
After Reading the line .. Got It.

Nice.
Could go both ways.

thecharles's picture
thecharles
104 pencils

It gets the message across.

vikthegreat's picture
vikthegreat
51 pencils

isnt "shock absorption" a bit different from this?? this just makes it seem like they're really "soft" shoes to be... shock absorption in the shoes would be focussing on the sole... ah maybe i'm being too petty now...

then again... what do i know?

cortescreativo's picture
cortescreativo
118 pencils

when i saw this i think in first place: hey i have see that before. then , i remember that that i saw was an TV spot of adidas Clima-cool i think, that spot shows two men packing a fish protected with the shoes :P

very good ad. :P
miguelandréscortés / copy / O&M Colombia)

(miguelandréscortés / Graphic Creative / Y&R)

ryzhkov's picture
ryzhkov
57 pencils

The vase is a contraband, right? Transfered through the border with consignment of shoes.

mariatherese's picture
mariatherese
6 pencils

Am I the only one that read this differently? Figures... lol...

Before I read the headline, I made the connection of fine asian craft (vase) with a sweat shop (shoes)...

Of course I didn't understand where that was going, then upon reading the headline, the ad made sense.

adabortion's picture
adabortion
615 pencils

Good Gracious Mother Theresa Peace be upon her! Smart girl!

adabortion's picture
adabortion
615 pencils

I actually thought they smuggled the shoes by using it as the shock absorber for the ceramic. Boy oh boy. I did not realise they are simply making a point on a Chinese made shoes with good shock absorption. No more, no less. C'mon guys, let's move on.

hakule's picture
hakule
12 pencils

good idea,

AHC's picture
AHC

Nice, but Gives the wrong idea about how to use them (though it's overknown)

Guest's picture
Guest

I thought it was about chinese fake bootleg shoes, til I read the copy.

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