Arno: Snow

Ultragliss Steam Iron. Faces any wrinkle.

Advertising Agency: Publicis Brasil
Creative Directors: Hugo Rodrigues, Luciano Santos
Art Director: Thiago de Melo
Copywriter: Charles Faria
Photographer: Pedro Dimitrov
Published: April 2009

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12 comments

Guest's picture
Guest

EXELENTEEE!!!!!

Guest's picture
Guest

This one´s jus forced. The other one's better.

sirvan's picture
sirvan
29870 pencils

It's white. Should've been a dress shirt. Duh.

+++

"I love some things, and don't love some other things."

febrian's picture
febrian
32 pencils

its great,, like the idea

palls's picture
palls
164 pencils

good art

"selling is advertisment"

she_kai's picture
she_kai
221 pencils

old excution ,think the SUV ad

Guest's picture
Guest

sirvan u cna use a dress shirt in ur advert... its looks pretty fine with a T ;)

premc's picture
premc
917 pencils

good

7/10

radical

slowrider's picture
slowrider
648 pencils

common - not good - already done

one should not take life so seriously - as one will not come out of it alive.

Guest's picture
Guest

I really don't think it makes it's point. What is the connection between shirts and mountains and deserts? Maybe if they used the shirt entirely and simulated a mountain and desert instead of using the actual photographs it might be more effective.

Guest's picture
Guest

I agree with that

kgeiger's picture
kgeiger
7016 pencils

I'm probably just being way oversensitive – affected by all the climate change discussions – so I don't really know if I like the idea of bringing more heat to glaciers... :/

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