Arno: Sand

Ultragliss Steam Iron. Faces any wrinkle.

Advertising Agency: Publicis Brasil
Creative Directors: Hugo Rodrigues, Luciano Santos
Art Director: Thiago de Melo
Copywriter: Charles Faria
Photographer: Pedro Dimitrov
Published: April 2009

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15 comments

Bundy Agency's picture
Bundy Agency
597 pencils

would have been better if the iron had left a flat path through the mountains
as it stands i dont see the product benefit

Unmotivated Genius's picture
Unmotivated Genius
100 pencils

These are nice, but i would like to see more types of shirt collars, not just t-shirt.

sirvan's picture
sirvan
29870 pencils

Normal people don't iron Tshirts.

+++

"I love some things, and don't love some other things."

Guest's picture
Guest

you're anormal

Guest's picture
Guest

They do it in Brazil. So, are we normal?

Guest's picture
Guest

already done

just write's picture
just write
653 pencils

these are nice creatives... the idea's good.. i like it

palls's picture
palls
164 pencils

idea is good... like these ads

"selling is advertisment"

tirthomitro's picture
tirthomitro
2758 pencils

this is the umpteenth time an iron has been advertised like this.
where are the fresh ideas guys????

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

oh, no... not AGAIN

Guest's picture
Guest

it looks nice.. good idea

Guest's picture
Guest

already done!

Temple's picture
Temple
10293 pencils

Why do we have to suffer the nteenth idea about irons, or sharp knives and never get a chance to get a glimpse at the real industry, the banks and the phone companies and the cars? Ivan?

kgeiger's picture
kgeiger
7102 pencils

I like this execution.

oh ssang's picture
oh ssang
21 pencils

please...dont!

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