ArmyColor Camouflage Gear: Jungle

French Army Woodland Camouflage Backpack (100L). ¥240.
US Marine M65 Combat Camouflage Windbreaker Jacket (Millitary Ver). ¥1250.
ARMYCOLOR. Camouflage Gear.

The campaign is to promote a new selection of camouflage products, available at ArmyColor store. The concept is to depict the authenticity of the products and in its full glory. The posters are targeted towards the camouflage wear worshippers, hunters, military wear lovers, etc who demand the best camouflage products.

Advertising Agency: Ogilvy & Mather, Beijing, China
Group Executive Creative Director: Nils Andersson
Creative Director: Michael Wong
Art Director: Michael Wong, Ahi Huang
Copywriter: Yorkson Song
Photographer: Getty Images China
Published: December 2006

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3 comments

klaussnow's picture
klaussnow
1677 pencils

dammit, I've seen this already, not to mention, once long long ago, it lived in my book at one time too.

... its already been done...

ivan's picture
ivan

A CD once said, you have to redo old ideas once in a while to keep them alive.

Ivan Raszl, admin of AotW

ssguixi's picture
ssguixi
215 pencils

logo...replica of archive!!!

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