Armstrong laminate floors: Lucille Ball

It only looks like the real thing. Armstrong laminate floors

Advertising Agency: BBDO New York, USA
Chief Creative Officers: David Lubars, Bill Bruce
Exec. Creative Director: Susan Credle
Assoc. Creative Director: David DiRienz
Copywriter/Art Director: David DiRienz
Photographer: Norman Jean Roy

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2 comments

mrtalented's picture
mrtalented
2175 pencils

nice idea but not the right art direction. focus of the visuals should be only the look-alike and the floor.

Guest's picture
Guest

This is a cool concept but this is probably the worst lookalike cast. This woman doesn't even look like Lucille Ball. She'd be great at a costume party but definitely not passing for Lucy by a mile. You want to do a double take? Look at the Armstrong ad that uses the Kate Hepburn lookalike. That one is exquisite.

Lisa

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