Ariel: Whisk

Stain removal pen.

Advertising Agency: Saatchi & Saatchi Brussels, Belgium
Creative Director: Jan Teulingkx
Art Director: Didier Vanden Brande
Copywriter: Damien Veys
Photographer: Christophe Gilbert
Published: January 2008

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9 comments

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
1838 pencils

I've changed my mind.

This is simple and great!

We're going to need more lube.

kgeiger's picture
kgeiger
7085 pencils

The visual says a lot more than the bogus line.

weezergrl's picture
weezergrl
70 pencils

It's pretty good. The message is clear. Very clear :)

everartz's picture
everartz
7611 pencils

this is a good concept... i like it..
--
I was done thinking then I realized I didn't think enough.
http://everartz.blogspot.com/
Everartz

| Everartz |

Salet's picture
Salet
288 pencils

Is something like, "Stain removal at hand" a better line? I feel like the word "pen" steps on the visual. Overall it's good though.

ricklongo's picture
ricklongo
1244 pencils

A line like that would go greath lenghts to help the visual, IMO.

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
1838 pencils

It does, its like someone explaining the joke and ruining it.

We're going to need more lube.

sebarestless's picture
sebarestless
116 pencils

That's the name of this Ariel product, it's a stain removal pen. So u kind of..got to say it, being a new product. Has to explain.

Geko's picture
Geko
161 pencils

What?

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