Ariel: Spoon

Stain removal pen.

Advertising Agency: Saatchi & Saatchi Brussels, Belgium
Creative Director: Jan Teulingkx
Art Director: Didier Vanden Brande
Copywriter: Damien Veys
Photographer: Christophe Gilbert
Published: January 2008

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9 comments

sebarestless's picture
sebarestless
116 pencils

Advertising. On target.

gribovitch's picture
gribovitch
43 pencils

.

graphikamaal's picture
graphikamaal
111 pencils

so simple and effective!

kc_brock's picture
kc_brock
703 pencils

rd

kc_brock's picture
kc_brock
703 pencils

what the fuck are we eating here, black paint?

rd

Vicomte's picture
Vicomte
287 pencils

Simple and to the point. So must be advertising!!!

andrej dwin's picture
andrej dwin
939 pencils

this is what I call a cool idea.

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Nhanha's picture
Nhanha
108 pencils

what?!

Wordnerd's picture
Wordnerd
6662 pencils

don't know either what everybody is cheering about.. This is simple but NOT to the point!

Ariel is supposed to be the tiny eraser?? Just ad people will get that! it's a cool idea, but why the hell is it so hard too get?? doesn't look anything like the pen they are showing

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