Ariel Pocket Pen / Ariel Compact Powder: Affright

Advertising School: Miami Ad School Europe
Art Directors: Jan Lohse, Patrick Düver

12 comments

Bye's picture
Bye
1466 pencils

I really liked these. Well done!

I-know-all's picture
I-know-all
53 pencils

bloody kids thinks better than us ;)
nice one.. keep it up guys!!

iT-iS-i's picture
iT-iS-i
1721 pencils

same formula as those award winning comedy central ads - "Comedy, we take it seriously."...

Add insult to injury then burn the candle at both ends.

:: Put your ears against the ground so i can walk over what you heard::

Rabubi's picture
Rabubi
560 pencils

i really like these. This one in particular. That flasher is classic.

Letitbe's picture
Letitbe
16 pencils

I started from the last one (birdspoo - ah! here it is the expaination!).. I didn't get it, not in a sec, not even in a minute...

then I saw the others, and I got the idea: little stains, Ariel Pocket, big stains Ariel Powder... mmm... what a powerfull insight!

If the ad is for Pocket the idea could work even without side by side, as in the dish subject... busting the idea of mini-reason to get a stain (mini-cupofcoffee; minihotdog...)

Maybe not so original... but simplier. (and not: not original twice)

Kateter's picture
Kateter
2029 pencils

lovely lovely concept.
some executions could be better but concept is endless!

and that's one more thing that makes it so powerful.

funky_frogii's picture
funky_frogii
2536 pencils

LOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOVE IT...KEEP IT UP.

love anything creative.

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

dadaaa76's picture
dadaaa76
2 pencils
Don Rapper's picture
Don Rapper
223 pencils

hey, its not the same. its not done.

brain123's picture
brain123
830 pencils

Different executions but same concept.

elnietodeNicho's picture
elnietodeNicho
360 pencils

such a shame, i really liked those.

Neil Levy's picture
Neil Levy
314 pencils

neil levy
cool. can you do this as a viral idea maybe on building corners or the like? maybe film the thing and give out free samples. it could be a good pr thing.

Log in or register to post comments