Ariel Pocket: Abandoned, 2

All you need abroad.

Advertising Agency: Saatchi & Saatchi, Vienna, Austria
Creative Director: Hubert Goldnagl
Art Directors: Hubert Goldnagl
Copywriter: Markus Rieser
Illustrator: Malkasten Vienna
Photographer: Andreas Hofer
Published: 2008

9 comments

Guest's picture
Guest

But, nobody takes their washing machine when they go on vacation! It's a pretty forced consecuence of the use of the product.

freakart's picture
freakart
534 pencils

Whats the point? The idea is baad! You leave your washing machine like a dog? Tied in a gas station?

It's just stupid. I don't get it. You throw away your washing machine every time you go on a journey?

I would be kicked in the **** with coming a idea like this!

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Creativity!

freakart.lv | Twitter

Guest's picture
Guest

Wow, I thought that the inability to analyze oblique message was custodial of Mexico, now I see no ... Please try to think more than two seconds in the messages

Guest's picture
Guest

Actually, in most cases, if an ad doesn't convey its message in 2 seconds, it has already failed.

freakart's picture
freakart
534 pencils

At least 3 seconds and that's it, if you don't get, the idea is bad, because you sell a god damn washing powder and their customers are housewives, and not all of them are into "Thinking outside the box".

So if it does'nt sell in three seconds it won't be selling in 10 or half minute.

That's just my opinion.

_____________________________________________________________

Creativity!

freakart.lv | Twitter

freakart's picture
freakart
534 pencils

If you drive by a advertising billboard you only have 2 seconds.

_____________________________________________________________

Creativity!

freakart.lv | Twitter

tirthomitro's picture
tirthomitro
2764 pencils

yeah, these ideas can put any sensible creative's career in a spot. stupid like crazy!!!

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

freakart : you are exlent!

tanvir hassan raju's picture
tanvir hassan raju
419 pencils

Eeh...so when i would buy a pocket ariel......i would have have a washing machine waiting for me on my way to abroad...bad idea.....

tanvir

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