Ariel: Labels, Czechoslovakia
Clean like new
Advertising Agency: Saatchi & Saatchi Warsaw, Poland
Regional Creative Director: Sion Wilson
Creative Directors: Agnieszka Niska, Max Olech
Art Director: Johan Pasternak
Copywriter: Natalia Pryzowicz
Photographer: Tomek Albin | shootme.pl|Tomek Albin | shootme.pl
Published: March 2010



10 Comments
simple not clever!!
Himanshu Prabhakar
says the guy who has 42 cannes lions?
is it half cooked or half uncooked? its half uncooked!
Doesnt work. Ariel vs OST wear? There was many locals cleaning products but never Ariel. But dont take me wrong. Its funny idea.
How this could not be clever? Incredible idea!! Congrats!!
I like this! Good stuff
VERY VERY VERY NICE CAMPAIGN I LOVE IT. FROM GUATEMALA!
aha the polish are laughing at past soviet neighbours for their master the States and EU provide such a big cake to eat that they have become a fatty.
haha i like the simple not clever.
Czechoslovakia does not exist anymore!!!!! FOR 20 YEARS! neither people of USA knows that nor thei'r ads LOL
muy cliche...en argentina seria lo msmo que poner made in china...poco original