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Honey

Published/Aired: 
June 2008
Description: 

Removes dried-in stains.

Advertising Agency: Saatchi & Saatchi, Bucharest, Romania
Creative Director: Nick Hine
Art Director: Daniela Nedelschi
Copywriter: Jorg Riommi

Comments (20)

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Highest Rated

chucklehead's picture
chucklehead
Activity Score 42

Uh. Does it work on sewn in stains? This makes no sense.

AD1014's picture
AD1014
Activity Score 307

kind of nice but somehow familiar. does every agency on the planet now have a laundry detergent account?

ivan's picture
ivan

Well, P&G and Unilever are there in every country of the world.

A.G. Pennypacker's picture
A.G. Pennypacker
Activity Score 607

I too find it strange that there are sooooo many of these ads out there. Is there a detergent war going on I don't know about? Some kind of global battle for my washing machine?

ogilvyandmenon's picture
ogilvyandmenon
Activity Score 178

well ariel and surf invest lots of money to fight each other in India

ivan's picture
ivan

Yes, that's pretty much correct.

A.G. Pennypacker's picture
A.G. Pennypacker
Activity Score 607

Nevertheless, I do like this idea.

marlaa's picture
marlaa
Activity Score 60

brilliant

italo's picture
italo

Done before, in Brazil for Vanish.

NatalieM's picture
NatalieM
Activity Score 1685

I'd be interested to see those spots for Varnish. I think these work. They are simple and to the point.

Dinkz's picture
Dinkz

very new.. very good !!

Tincho's picture
Tincho
Activity Score 1093

STOP WITH THE STAIN ADS!!!!!

m í t i c o's picture
m í t i c o
Activity Score 676

Very Good
Great resolution !!

---------------------------------------------
De nada sirve una Gran idea sin una Gran ejecución.

getconnected2001's picture
getconnected2001
Activity Score 987

New but boring.........!

republique's picture
republique
Activity Score 83

why do they still do this kind of crap after saatchi NY's ariel ad.

Whitefang's picture
Whitefang
Activity Score 509

enough stain ads, nothing will top last years grand prix winner. move on

theanc's picture
theanc
Activity Score 2783
LifeIsAVainBattleAgainstOblivion's picture
LifeIsAVainBatt...
Activity Score 48

Agreed.
STOP THE STAIN ADS!
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LifeIsAVainBattleAgainstOblivion's picture
LifeIsAVainBatt...
Activity Score 48

and some more.
STOP THE STAIN ADS!
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ivan's picture
ivan

Why?

chucklehead's picture
chucklehead
Activity Score 42

Uh. Does it work on sewn in stains? This makes no sense.

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