Ariel: Honey

Removes dried-in stains.

Advertising Agency: Saatchi & Saatchi, Bucharest, Romania
Creative Director: Nick Hine
Art Director: Daniela Nedelschi
Copywriter: Jorg Riommi
Via: Elmaaltshift

Related videos by Shutterstock

20 comments

AD1014's picture
AD1014
307 pencils

kind of nice but somehow familiar. does every agency on the planet now have a laundry detergent account?

ivan's picture
ivan

Well, P&G and Unilever are there in every country of the world.

Ivan Raszl, admin of AotW

A.G. Pennypacker's picture
A.G. Pennypacker
607 pencils

I too find it strange that there are sooooo many of these ads out there. Is there a detergent war going on I don't know about? Some kind of global battle for my washing machine?

ogilvyandmenon's picture
ogilvyandmenon
178 pencils

well ariel and surf invest lots of money to fight each other in India

ivan's picture
ivan

Yes, that's pretty much correct.

Ivan Raszl, admin of AotW

A.G. Pennypacker's picture
A.G. Pennypacker
607 pencils

Nevertheless, I do like this idea.

marlaa's picture
marlaa
60 pencils

brilliant

italo's picture
italo

Done before, in Brazil for Vanish.

NatalieM's picture
NatalieM
1687 pencils

I'd be interested to see those spots for Varnish. I think these work. They are simple and to the point.

Dinkz's picture
Dinkz

very new.. very good !!

Tincho's picture
Tincho
1093 pencils

STOP WITH THE STAIN ADS!!!!!

m í t i c o's picture
m í t i c o
676 pencils

Very Good
Great resolution !!

---------------------------------------------
De nada sirve una Gran idea sin una Gran ejecución.

getconnected2001's picture
getconnected2001
989 pencils

New but boring.........!

republique's picture
republique
82 pencils

why do they still do this kind of crap after saatchi NY's ariel ad.

Whitefang's picture
Whitefang
509 pencils

enough stain ads, nothing will top last years grand prix winner. move on

theanc's picture
theanc
2778 pencils
LifeIsAVainBattleAgainstOblivion's picture
LifeIsAVainBatt...
48 pencils

Agreed.
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!

LifeIsAVainBattleAgainstOblivion's picture
LifeIsAVainBatt...
48 pencils

and some more.
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!
STOP THE STAIN ADS!

ivan's picture
ivan

Why?

Ivan Raszl, admin of AotW

chucklehead's picture
chucklehead
42 pencils

Uh. Does it work on sewn in stains? This makes no sense.

Log in or register to post comments